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Posts Tagged ‘search engines’


Is Domain Name Recognition Important For Your Customers?

By on Tuesday, May 31st, 2011 | 2 Comments

I often hear the endless arguments and counter claims about the importance, or otherwise,  of domain suffixes (aka top level domains), eg: .com, .net, .org etc. One angle I’ve been seeing quite a bit recently is the suitability and level of trust a user places in a domain name. For example, if a user had [...]

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The Backlink Bungy Effect

By on Saturday, September 11th, 2010 | 7 Comments

What is the Backlink Bungy Effect? OK, so I tried to come up with an interesting name for a phenomenon I’ve seen quite a few times now. The backlink bungy effect is my term when your (or your competitors)  search engine rankings get a huge boost and then come bouncing right back soon after. So [...]

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The Lowdown on nofollow and dofollow Links

By on Wednesday, May 5th, 2010 | No Comments

There’s a lot of information, misinformation and myths regarding nofollow/dofollow links, so I thought I write a short summary to hopefully clear up some of the confusion. Firstly, some background.  The ‘nofollow’ HTML attribute was designed by Google in 2005.  The original intent of the design was to prevent all the comment spam that were [...]

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